Monday 27 June 2016

Web Positioning Tips

Web positioning is extremely important for promoting your site with search engines, particularly if you are dealing with automatic robot based ones. Due to this fact, web promotion is also strongly related with the design of your website and in this article we are going to look up some of the ideas you may use to enhance your site SEO and there fore increase your site traffic.

The reason why I point out website design in the relation to web positioning is the following: automatic robot based search engines use crawlers or computerized programs, which scan through web sites and determine their relevancy and ranks using certain parameters and algorithm. One of such variables is that they completely ignore images, video and all flash. This means that fancy pages do not impress crawlers, on the contrary, they ignore them and lower your ranks.

This particular is where the conflict between web designers and promoters may begin. Therefore, keep in mind that a plain design text web page can be as successful or even more successful in producing web traffic through higher web placement, as fancy one. Crawlers are content minded and as long as your content is relevant, key word optimised, regularly refreshed and original, robots can set you high in search motor results.


To make your on line content both robot and human friendly you need to keep in mind that both of your 'readers' have the same goal. Humans search for information and robots search for informational pages to be contained in relevant search results. So, formatting your pages' text in some manner would please them both.

Use a reasonable number of keywords, called keyword density on your pages. Usually it is 4-7 percents. Employ keywords in your links and Titles. Do not leave "blank" links, such as Click here. Set your keywords in there. If you do have lots of images, use Altbier tags for putting your text and keywords there. It helps you much in your on line positioning. To get more information about posicionamiento web antofagasta you can follow the link.

Also hyperlink your entire pages between by themselves. In this way crawlers will see your entire pages and not only your main URL.

The good way to increase your site value for robots and also to generate more return traffic is making your visitors staying longer at your site by exploring more of its pages. It can be done by putting links to other related articles on your web pages, or providing free hints and tips on your products or services, directing your visitors to FAQ pages, etc.

All the above listed web positioning methods work and work well if you attend to them carefully bearing in mind the uniqueness of the internet community shared both by humans and robots.

No comments:

Post a Comment